“Vidden” in Bergen, the tourist destination of the future

“Vidden” in Bergen, the tourist destination of the future

Vidden” stretches between Mt Ulriken to Mt Fløyen and is a hike that is considered one of the classics in Bergen. The hike offers exciting cultural history, as well as highland nature and scenic views of the city, fjord and mountains. Vidden is the highest of Bergen’s seven mountains and offers the best views of the area, and it is increasing in popularity amongst tourists visiting the city.

In this new project “Vidden” is to be developed as the tourist destination of the future. Bolder is taking part of the new cooperation between Fløibanen, Ulriken, Bergen Basecamp and the clusters NCE Media and NCE Tourism. The project will combine sensor technology, augmented reality and context based services in innovative ways, to create new types of experiences. The experiences includes food, art, augmented reality, activities amongst other. We are looking forward to showcase our technology live in the wild Norwegian nature.

There are three main focus areas for the project:

  • How to make the trip safer?
  • How to use technology to provide more relevant information to the hiker?
  • How to provide exciting information before, during and after the hike?

The vision is to expand the project into other user cases both nationally and internationally within the field of adventure tourism which is growing at fast pace.

Photo: Matthias Dengler

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